No magic trick will solve the dire cash shortage of one of the city’s last magic shops.
Magic Inc. has been around for nearly 100 years and is known internationally as a mecca for accomplished and aspiring prestidigitators.
The owners and staff of Magic, 1838 W. Lawrence Ave., hope an online fundraising drive will save the business.
“We have to re-up with our landlord and, how shall I say delicately, they’re not playing ball,” said Sandy Marshall, who owns the shop. “We kind of hope we can stay there, but time will tell.”
Marshall began an online fundraising drive over the weekend seeking $50,000. As of Thursday morning, donations totaled $9,313.
Marshall, who spent part of his childhood living above the store’s previous location at 5082 N. Lincoln Ave., said the magic shop is beloved for a number of reasons.
“If you buy a trick online and can’t figure out